19"With our data-based benchmarks, we can then advise customers on opportunities to improve their performance, e.g. to optimize the configuration of existing partners, introduce new payment options, or introduce new technology."In an instance, one of the aye4fin customers, a European platform, planned to expand its services from Europe to the US. While the legal setup was done by the client, the aye4fin team was asked to identify and implement a suitable payment provider to support the growth of the customer. During the project, aye4fin created the project description to provide an overview of the client, its business model, future plans, and budget forecast. They also prepared an RFP to identify suitable payment providers, conducted workshops with the shortlisted candidates, and the presentation of the results to the customer. During the project aye4fin acted as the program manager, allowing the customer to successfully enter the biggest economy providing its services. Towards the FutureFor Thomas, one of the biggest challenges he faces as a leader is the balancing act between strategic and operational tasks, which need to be addressed simultaneously. "While I need to work on growing our organization, at the same time, I need to respond to operational aspects of my team," he says. "To address this issue, as well as to discuss strategic updates and changes, we introduced regular meetings, e.g. yearly and quarterly. In between, and with the support of weekly To do-lists, I am able to address the operational topics."During the time of COVID-19 he is using online mediums to keep constant contact with his team of experts. According to Thomas, as the impact of the current pandemiconly started and will affect us for the next several years, establishing initiatives to promote touchless commerce will be critical for the environment and humans. "One of the most important trends for our future allows me to enter, collect the goods I need, and leave a physical store without meeting the cashier - payment is done automatically," he explains. "From a technical point of view, this is all possible today but still hard to achieve due to required investments, a change in the mentality of the customers, and more. Once achieved, touchless activities provide several advantages: a growing focus on advice during shopping instead of moving goods over the counter, removal of queues, and enablement of distance shopping, which, in times of COVID-19, is especially relevant." As a company, aye4fin is delighted to be involved in projects supporting touchless commerce activities, enabling customers to complete purchases with image recognition instead of touching different products several times. With our data-based benchmarks we can then advise customers on opportunities to improve their performance, e.g. to optimize the configuration of existing partners, introduce new payment options, or introduce new technology
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